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For years, the Make A Play Foundation (MAP) has redefined how elite college athletes prepare for life after sports — turning the path from the locker room to the boardroom into a season-long competition.
Across industries like Investment Banking, Consulting, Private Equity, and Wealth Management, MAP’s League system mirrors the excitement of professional sports while giving brands a front-row seat to the next generation of high-performing talent.
The League Title Sponsorship represents one of MAP’s most exclusive partnership opportunities — granting firms the naming rights to one of MAP’s 20 annual fellowships. This is the marquee moment where your brand becomes synonymous with performance, leadership, and opportunity.


















Title Sponsors receive season-long visibility through full naming rights — embedding their brand directly into fellowship titles (e.g., “Winter X Games,” “Diamond League,” “Legacy Bowl”). From kickoff announcements to final Championship presentations, your brand leads the narrative every step of the way.
Unlike traditional sponsorships, Title Sponsors don’t just appear on banners — they appear in the playbook. Fellows engage with your professionals through panels, mock interviews, and live case studies modeled on your real business. Every touchpoint reinforces your firm as a trusted mentor, employer, and industry leader.
MAP operates on a four-season calendar — Winter, Spring, Summer, and Fall — with each Title Sponsorship running across both the Regular Season and Playoffs. That means sustained visibility, consistent engagement, and measurable ROI through recruiting outcomes and brand lift.
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League Title Sponsorship allows companies to operate inside a nationally competitive fellowship the same way a sports franchise operates inside a professional league. As a Title Sponsor, you’re not just attaching your name to a program; you’re stepping into the role of team owner, complete with your own franchise identity, front office, and scouting ecosystem. The fellowship becomes your team. The athletes become your roster. And the MAP season becomes your competitive stage.
Through the Team Ownership Model™, every Title Sponsor receives a fully built, MAP-run infrastructure that mirrors a real sports organization. Your firm gets a franchise identity, a front office command center, a custom scouting department, and an exclusive roster-building experience powered by MAP’s analytics, film, and performance data. Throughout the Regular Season and Playoffs, sponsors gain priority access to rising talent, private scouting insights, custom player rankings, and weekly GM-style briefings — all culminating in your own Draft Day, where athletes present to company leaders.
The result is a sponsorship that feels less like marketing and more like running your own team. High-impact, low lift, and uniquely MAP: Title Sponsors gain real influence, real visibility, and real ownership over the talent competing in their league — building a long-term pipeline that no other firm can access with the same depth, insight, or competitive advantage.

















Where most sponsorships offer visibility, MAP delivers involvement.
Where most programs provide access, MAP builds alignment.
League Title Sponsorship is more than exposure — it’s partnership in motion.